Google I/O 2013: Android Devs Heaven

Posted on May 16th, 2013 by


The opening event of the annual developer conference, Google I/O included quite a few interesting announcements and services. Here are few of Google’s announcements from the first day of the conference:

 

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Meet the HTC One Little Brothers

Posted on May 2nd, 2013 by


In February, a phone leaker revealed the technical specifications of two new handsets from HTC. A reliable source exposed several images of the next device from HTC which will be launched under the model name M4. The HTC M4 will be very visually similar to the HTC One.  The rumors of the new model are now receiving additional support.

 

 

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Apps World 2013 with Shay

Posted on February 14th, 2013 by
 ShayAppsWorld2

 

I had the pleasure of attending Appsworld North America last week, at the Moscone Center in San Francisco.

 

Appsworld North America is one of two conferences that Six Degrees organizes every year.  The first one is in February in San Francisco, and the second is in October in London, each has its unique offering and new possibilities.

 

It’s not an easy task, but this year Six Degrees was able to fill up (almost) an entire floor of Mobile Apps professionals on the second floor of the Moscone Center. Dozens of exhibitors had rolled in from near and far to meet and greet the industry’s finest.

 

Six meetup locations brought together listeners interested in various mobile related topics such as mobile payments, app monetization and the future of mobile. Managing partners and executives from Blackberry, Facebook, Groupon and Getjar presented their companies, giving tips and hints that will help developers and partners optimize their marketing efforts.

 

Dozens of booths and thousands of visitors had made the conference the hub it was for anyone interested to learn about the latest trends in mobile advertising, mobile apps and technology.

 

We had the pleasure of meeting veteran developers and novice programmers, who came to mingle and learn.

 

Ariel Shimoni, our Director of Publisher Relations had participated in a panel about App Monetization alongside representatives from ZooZ, Taptica and Aqua.  Throughout the 90 minute session, various suggestions and tips were given to listeners as to what would allow them the best ROI on their app marketing efforts, which was very interesting and helpful.

 

This year, we had a great big promotion going on which we gave away a brand new Nexus 7 Mini Tablet. In order to win the device one needed to guess the exact amount of Jelly Beans we kept in a big plastic jar presented …

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Witnessing an Industry

Posted on January 24th, 2013 by


Norman Young organizes the Kitchener-Waterloo Android Developers Group in Ontario, Canada. You can contact him at his website http://www.nbyoung.com/

 

 

A product becomes an industry when challengers arise to the original supplier’s business model. For example, some of us recall the personal computer becoming an industry with Compaq’s introduction of the first IBM PC clone. Web content discovery became an industry when Google confronted display advertising with a marketplace of user keywords. Similar disruptions currently signal Android’s transformation from a product to an industry. So when StartApp offered to present their innovative business model to our local Android developers group, we jumped at the chance!

 

 

Members of the Kitchener Android Developers Meetup group discussing StartApp over food and drinks

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Everyone Loves Pie

Posted on January 3rd, 2013 by
 key-lime-pie-cartoon

2013 is going to be a very yummy year for Android devices. Android 5.0 Key Lime Pie in rumored to be released early 2013.
Google might introduce Android 5.0 at Google I/O (May 15 – May 17, 2013 – the annual developer-focused conference held by Google in San Francisco, California.

 

The past year, Google released Android 4.1 and 4.2 Jellybean as their latest firmware version and next year the new OS would set foot before Jellybean could ever complete one year on the market.

 

Manu Cornet, a Google software engineer, shared an image on his Google+ page that demonstrates the evolution of the Android operating system.

 

The funny image highlights various stages in Android’s life cycle, from its Cupcake beginnings to today’s Jelly Bean. The most recent stage in the platform’s evolution shows the Android robot eating a piece of Key Lime pie. Cornet maybe said that the image was “just for fun” and there isn’t much to “read into,” although he welcomed interpretations.

 

The first smartphone to be equipped with the new Android OS is rumored to be the LG Optimus G2.
Google has not officially announce any new features due to debut in the next version of its Android platform.
Via BGR

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Vote for Us to Win The Europas People’s Choice Award

Posted on December 27th, 2012 by
 android1

We are very happy and proud to announce that we are nominated to The Europas People’s Choice award.

The Awards

The Europas are the premier awards for early, mid, and late stage

technology startups, as well as leading investors and media in the EMEA regions. The Awards celebrate the most forward thinking, progressive and innovative tech companies across over 20 categories. Startups can apply for an award or be nominated by someone else, and winners are selected by a panel of judges, with public and peer voting for certain awards.

For the last three years The Europas have grown and grown under the guidance of TechCrunch’s fantastic European Editor Mike Butcher. Mike is now taking a back seat and the Web Summit team are going to bring their experience running the 4,000+ Web Summit to bear to create an incredible event on the evening of Tuesday 22nd January 2013 in Berlin.

Read Mike’s post on TechCrunch about the Europas here.

The awards have been expanded to include over 20 categories. A fun and fantastic awards ceremony will be followed by an after party in one of Berlin’s hottest venues. The Europas is a chance for you and your team to celebrate a year of hard of work alongside Europe, the Middle East, and Africa’s leading startups, investors and media over one incredible night in Berlin.

Why Should You Vote For Us?

StartApp publicly launched just over a year ago and have achieved remarkable success in that time. We are currently monetizing over 5,000 apps and generating 1.5 million SDK downloads per day. With this amount of daily downloads and traffic, StartApp also generates over 2 billion monthly ad impressions offering a range of unique ad types. In acknowledgement of our achievements we would like to …

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Get Your Phone into the Holiday Spirit

Posted on December 13th, 2012 by
 ringtones

The countdown to Christmas has begun and December 25th is almost here! Before you put on your special holiday onesie and wait anxiously for Christmas morning to see if you got the Android tablet you really wanted, or the orthopedic chair that will make your developer life much easier, check out these cool Christmas Android apps that will get your smartphone into the holiday spirit.

 

Christmas Quiz

Christmas Quiz is a fast paced, festively themed quiz for all the family. All you have to do is answer questions in rounds of 20, and find out who is the smartest in the house. It’s a great quiz for all the family, not too difficult and it is really fun to play it even with the youngsters.

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StartApp at AnDevConIV San Francisco

Posted on December 11th, 2012 by
 Julia from App Annie is the winner!

Yinon Speaking at AnDevCon IV

Hey There Android peeps. My name is Yinon. I’m an Account Manager at StartApp and I am writing to you from San Francisco, California where I just finished representing StartApp at the Android Developer’s Conference last week.

 

AnDevCon IV

 

The conference, which took place at the Hyatt Regency, held some very interesting events, from keynotes by Google, Facebook and Amazon to technical workshops and classes. During the four days of the conference, over 1,200 Androiders of all types attended the conference. There were developers from the companies and corporations, all the way down to the single developers who write code in their garage. And let’s not forget the ones like me, the Androiders on the marketing side of this great industry.

 

Giving out a Galaxy Tab…

 

As part of the StartApp booth at AnDevCon we decided to bring back a contest which was a great success at our last conference in October in London, but this time we decided to change it up a bit.

 

Everyone who came to our booth took a guess of the amount of Jelly Beans inside a jar. You should have seen the different ways people guessed; picking it up trying to weigh it, trying to count them by rows, using calculators and so much more. The lowest guess we got was 450 jelly beans and the highest was 100,000. The winner’s guess was off by only 16 jelly beans, writing 1,385 on her ballot; we had 1,401 inside. Congratulations Julia!

 

After announcing Julia from App Annie as the winner, I had to get ready for my session speaking titled “Ways to Monetize Your Apps,” a nice change as opposed to all technical sessions all day. I spoke about the challenge of monetization and the different options available, …

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StartApp’s Experience at Ad Tech

Posted on November 14th, 2012 by
 Marina with Guy at Ad Tech

Marina with Guy at Ad Tech

Last week, StartApp exhibited at Ad-Tech last week at the Javits Center in NYC and even hurricane Sandy couldn’t stop the world’s biggest brands such as MasterCard and Jaguar Land Rover from attending the conference.

 

Networking

Day 1 was all about networking in the exhibition hall, going around the conference meeting new people from the ad-tech community, learning about their business and feeling their enthusiasm. There were many spectacular booths with high end decorations like eZanga.

 

Keynote Sessions

Day 2 included keynote sessions which included leading speakers from a powerhouse stable of companies. During that day we also had many business meetings and interesting brain storming with colleagues from the industry about the future of mobile advertising.

 

Competition

There was also a startup spotlight series competition where startups competed to win the Ad Tech Innovation Award, congratulation to Placed, Inc. on winning the Unilever Mobile Commerce Challenge, and to Idomoo for winning the Target Social Video & TV Challenge at ad:tech NY!

All and all AdTech was a powerful New York combination of two leading industries: advertising and technology. To show all the amazing things you can learn by attending AdTech, here are the Top 10 illuminating quotes from ad:tech’s greatest luminaries.

See you at AdTech NY 2013!

 

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StartApp at Droidcon UK

Posted on October 30th, 2012 by
 DroidCon booth

I attended Droidcon UK, a 2 day conference packed full of amazing android experiences! We had a great time meeting developers and networking with others in the Android community. We hope you enjoyed Droidcon UK as much as we did – and just in case

you missed out on the fun, I wanted to share my impression with you.

 

Android Atmosphere

It all happened last Thursday and Friday – October 25th and 26th, at the Business Design Center in Islington, London. More than 1,000 attendees visited over the two day exhibition, including active Android developers, aspiring developers looking to start developing their own app, companies offering hardware, such as Sony and Alcatel. Other companies offered platforms and solutions for developing and enriching the apps, like immersion and Yandex).

 

Amazing Presentations

StartApp’s Ariel sitting on the monetization panel at DroidCon UK

There were so many presentations on multiple tracks – ensuring each attendee could be exposed to the information they were most interested in. My favorite presentation featured the launch of a brand new device by AD. There were also demo camps where developers could showcase their newest developments. The whole StartApp team was honored to have our very own Ariel represent us on the panel on monetization.

 

The StartApp Booth

Not only were we a part of the presentation, we also had our own booth on the conference floor. Our booth had a great attraction for all attendees – we gave out a Galaxy tab to the person who guessed the number of jelly beans in our jar!! It caused quite a stir at DroidCon. People were picking the jar up to try and guess by weight, others were taking pictures …

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