StartApp Partners With Fiverr

Posted on March 25th, 2014 by


We are proud to announce a brand new partnership with Fiverr!


Fiverr is an online and mobile marketplace where registered users can sell their expertise and services for as little as $5. Available for both iOS and Android, the Fiverr app allows you to browse through thousands of “gigs”, or services for sale, ranging from music composition to mobile app icon design.


And from now until the end of April, StartApp developers are eligible for a special deal on Fiverr!


Be one of the first 1,000 developers to purchase a gig on Fiverr, and we will reimburse your $5 purchase. It’s as simple as that! You will be able to choose between dozens of gigs which will help you improve your app, whether it is updating the design of your UI or creating a professional-looking app icon.


But, remember to act fast! Only the first 1,000 StartApp developers will be eligible


Browse all available gigs on Fiverr now —->


Have any questions or concerns? Please email us at



(Limited to mobile app services only; limit one $5 bonus per StartApp/Fiverr account)





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Apps We Love: Oldify by Apptly

Posted on March 11th, 2014 by

The developers at Apptly have taken the facial disfiguration apps to an awesome new level. With their app Oldify, users are prompted to either take a selfie or choose an image from the photo library. After indicting where the eyes, mouth, and chin are, the user can “oldify”!


(Just remember: don’t smile!)


To differentiate it from other facial disfiguration apps, the developers of Oldify animated the photos. Now you can see your faux-old self blink, smile, and yawn at you; it will even follow your finger with its eyes if you drag it across the screen. If you poke its forehand, your face will mutate into a hilarious expression.


Users can unlock new features through in-app purchases, enabling them to make their pictures look even older or add in some equally funny animations.

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How To Make eCPM Work For You

Posted on February 6th, 2014 by

How can I increase my eCPM?


We hear this question a lot from our developers, and similar questions pop up on developer forums all of the time. The first step in increasing your eCPM is to understand what eCPM really means.


What is eCPM?


eCPM stands for “effective cost per mille” (‘mille’ is the Latin word for thousand, so eCPM really means “the effective cost per thousand”). In its full definition, eCPM is the effective cost per thousand ad impressions.


eCPM is used as a tool by app developers when they are comparing ad networks or evaluating the success of an ad-based monetization strategy. Calculating eCPM is very simple. The formula for eCPM is:

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Guest Post: 7 Interactive and Free Websites for Programmers

Posted on December 23rd, 2013 by

About the Author: Alisha is a professional software engineer and author. She writes programming assignments for students at Assignment Arena. You can contact her on Facebook.




Programming is a highly creative and skilled task which requires constant practice. Programmers apply codes or set of codes in order to achieve a certain result. They have to literally script for hours to produce something as minute as a moving object. We use the various forms of their creation on daily basis. Click on the start menu button and you will see a pop-up menu. Press the play button of your media player and you can listen to your playlist. All these are possible thanks to the resourceful minds of programmers.


Programmers can also be called digital architects. They have all the tools and techniques to analyze, create and integrate digital contents. A programmer is highly valuable in the job market for his sharp skills. In fact, many organizations offer them a handsome salary or compensation. This is why majority of students seek courses in programming to build their career in this field.


In this list, I have laid out some online sources that you can use to build and refine your skills as a potential programmer.

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Guest Post: 7 Smart Home Apps You Wish You’d Thought Of

Posted on December 10th, 2013 by

About the Author: This guest post was written by Cara Giaimo, a blogger for SimpliSafe. She would set her Hue lights to look like a diner at dusk. SimpliSafe Wireless Home Security is making its way to the top of its industry.




Sick of your refrigerator not listening to you? You’re in luck — the day is coming when you’ll be able to order your house around with the push of a button or the swipe of a finger. As we get closer and closer to the Internet of Things, appliances, personal electronics, and other household necessities are some of the first to cross over. By the end of 2012, there were 3.5 million home automation systems installed in North America, and the future is even brighter — research suggests that by 2018, the “smart home” industry will experience a growth boom, eventually hitting $25 billion. App developers, you know what that means: the time to break in is now.


Here are a few things that are going on now — and a few holes that an enterprising developer might do well to fill.


Energy Management and Climate Control


Nest Learning Thermostat. $249.


What it has: Nest can be controlled from its very well designed hub (that iconic little circle with the temperature right in the middle) and also from your smartphone. It’s easy to adjust (just turn the dial) and it learns your habits. After a week, it’ll be adjusting the temperature for you based on your personalized schedule. It also has an away mode that will save you money by turning the thermostat down when you’re not at home. When the leaf appears, that means the small adjustment you just made …

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App Development: The Next Frontier

Posted on November 26th, 2013 by

As the smartphone market continues to mature, some people are already looking ahead to the next big thing. When Apple introduced the iPhone, the smartphone revolution had officially begun. However, there has not yet been a similar product released in the realm of the “internet of things” that has brought regular consumers to the market. But companies are investing more time and money into developing the next big tech revolution, and app developers have a change to get in on the ground floor of a (slowly) emerging market.


Smart Houses


The idea for a fully connected “smart” house is not a new one, but the idea is finally becoming reality today. Household items like thermostats and smoke alarms are already being digitized. Manufacturers are already developing kitchen appliances which can be controlled by an app. And, as Smart TVs become more popular, more opportunities will arrive to fully digitize the home.

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More Mobile App Companies Move Towards IPOs…

Posted on October 25th, 2013 by

Every mobile games developer wants to achieve the same kind of viral success that “Candy Crush Saga” and “Clash of Clans” have achieved. The mobile games industry is exploding, especially as developers move to “freemium” business models. Some may think that mobile game developers would be wary of going public with their success after witnessing Zynga struggle to maintain users after its IPO (initial public offering). However, several mobile game and app companies are making some steps towards going public, illustrating the insane capital success of the mobile games industry. Let’s take a look at a few:


First on the list is Supercell, a Finnish mobile gaming company, which is best known for “Clash of Clans” and “Hay Day”. Supercell recently sold 51% of itself to SoftBank andGungHo, makers of “Puzzles and Dragons”. This partnership is foreshadowing for Supercell. The company aims to take its products global, and it is now able to do so with help from SoftBank and GungHo. This will be an interesting “test-drive” of sorts for Supercell to see if their apps are popular enough to keep users engaged before they try to file for an IPO.

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And the Winners Are….

Posted on October 21st, 2013 by
 billion winners

It all started with one app.


2 years later, with the help of all of our developers, our SDKs have been downloaded over 1,000,000,000 times!! Reaching such a huge milestone as such a young company is a wonderful accomplishment for us, and we set out to share our excitement with our developers.

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5 Tips for Android App Developers (Chapter 4)

Posted on October 4th, 2013 by

Welcome to the fourth installment of our Android app development tips!

To follow along with our daily tips, check us out on Facebook, Google+, and Twitter!



Tip #16: If you have a video for your app, make sure to have any necessary subtitles translated into the language of the areas you are targeting

Its easy to forget about something like subtitles in a video, but it will really help as you expand your app to international markets!


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A Guide to eCPM

Posted on October 1st, 2013 by

For those just entering into the complex world of mobile advertising, navigating the various payment models and their respective abbreviations can be daunting. One of the most popular buzzwords with mobile advertising is “eCPM”. You may see eCPM being talked about constantly on online forums, and ad networks display their eCPM rates proudly. So, what exactly is eCPM, and why is important to you?


eCPM stands for “effective cost per mille”. Mille is the Latin word for thousand, so eCPM really means “the effective cost per thousand”. In its full definition, eCPM is the effective cost per thousand ad impressions.

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