About the Author: Kayla Matthews is a business productivity blogger with a passion for startups and independent creations. Follow her on Google+ and Twitter, or check out her blog Productivity Theory, to get updates on her latest posts!
As an app designer, you never know when inspiration will strike. Throughout the course of the day, at any given point, there’s a chance that you’ll come up with an idea that you’re sure will be a game changer.
But just because you might think something is a great idea doesn’t necessarily mean that your audience will as well. In fact, you could spend a whole lot of time conceiving an idea, refining it and then building an app, only to find out that there is virtually no demand for it.
Of course, there’s always a chance that the app you design from off the top of your head will become extremely popular. But maybe it’s time to think about app creation from a completely different perspective.
Rather than treating your app like a blank canvas, it might be worth considering whether you could think about what kind of specific problems exist and then work backwards to solve them.
By identifying either a business or consumer pain point and working toward solving it, you’re taking the first step toward creating an app that will almost certainly have a niche market.
Continue reading “Pay Your Dues Before Developing What You Love” »